When the event organisers from the Sydney Spa & Beauty Expo contacted me about delivering a special presentation at their Expo I was quite honoured when they explained that this was the first time that Cosmetic Tattooing had featured in their educational workshops.
▼ Continue Reading ▼
There is no question that Cosmetic Tattooing is a rapidly evolving industry and we have a diverse range of technicians offering services and yet at the same time there are still lots of people who have never heard of cosmetic tattooing. Events such as expos offer an opportunity to raise the profile of the industry, provide information to those thinking about a career and disseminate new information to existing industry members.
I am very proud of how professional my team members performed under that kind of pressure all credit to my assistant on the day and also to my partner Derek for adapting so quickly and working that much harder to make the event a success in spite of the challenges.
I consider there to be 7 fairly simple principles to running a successful cosmetic tattoo business;
Under each of these headings my presentation provided detailed information on the methodology and the rationale for each choice as well as highlighting the pitfalls that technicians sometimes experience due to incorrect advice about products and techniques. I regularly have client bookings as much as 4-5 months in advance due to practicing these principles and most clients are prepared to wait a little longer for their appointment because they know that I follow these principles.
I have the greatest respect for those trained cosmetic tattooists who attended our presentation, which was primarily directed towards those wishing to add the service of cosmetic tattooing to their salon, some of those who attended were technicians with many years of experience. It is always saddening to hear of a technician who believes that they have nothing more to learn. Our industry is moving faster than ever before and I anticipate that I will continue to learn from others for the rest of my career I believe I owe it to my clients to keep up to date with advancements so that my services remain contemporary, it is a pleasure to spend time with others who have the same philosophy.
After the formal part of the presentation I provided a live demonstration of a lip volumising technique that I developed a few years ago, there are several variations on this technique being used across the industry by a number of master trainers who developed their own methods independently from each other. Although there are variations on this technique essentially they all rely upon the use of light and shade, the creation of highlight regions and sometimes the reshaping of the lip to provide the appearance of a fuller poutier lip without the use of fillers, you can see an example of the effect in the before and after pictures below.
Amiea-Vytal is a fairly new treatment concept that is much gentler than some other skin treatments because it only gently agitates dead skin of epidermis and slowly oozes the vytal formulas onto the skin surface, the gental agitation helps to activate the skins natural collagen to improve the skins structure and vitality.
The presentation on Amiea-Vytal treatment showed the attendees how quick, painless and easy the cosmetic treatments are to provide.
Attendees were also fortunate enough to be given a preview of an advanced prototype of the Amiea Sense, I have been testing this device and reporting back to the manufacturer for close to a year now as they fine tune the product for final release.
One of the key benefits that our students and customers have is access to a Master Trainer who provides direct feedback to the manufacturer for product development and of course it is a two way street because the manufacturer also provides me advance information as and when required. We actually add value to the products we provide with our own expert knowledge, skills, training, and publications.
Original publication date: 27/08/2013
Copyright © 2013 CTshop.com.au & the article author All Rights Reserved. No copying, transmission or reproduction of site content is permitted without our prior written consent.
Printing Restriction: This article is print disabled, please read our Intellectual Property & Copyright Policies if you would like to request a copy or permission to use the article content for any purpose.